The City of Stratford offers marketing opportunities at a variety of City-owned assets, including our facilities and transit vehicles. Build year-round brand awareness with residents and visitors, reaching hundreds of thousands of potential customers annually.
Contact us today to explore how we can create a customized program that aligns with your marketing goals!
Arena Rink Boards
Our arenas are high-traffic, active spaces that connect the community. They play host to a variety of minor and adult sports leagues, a Junior B hockey club, walking track, high-profile tournaments, and many special events throughout the year.
We have availability for rink board advertisements at the following rinks:
- Dufferin Arena
- Rotary Complex Rink A
- Rotary Complex Rink B
- William Allman Memorial Arena
For rink board advertising opportunities, please contact Alanna Bowes.
Digital Screens
Get your digital message out to the annual 500,000 potential customers who visit our recreation facilities and ride on Stratford Transit.
We provide advertising on six recreation facility screens, and on 11 buses.
How can we help you?
Advertising Rates
Locations of our Advertising Screens
Production Information
Where advertising screens are located
| Facility | Primary Visitor |
|---|---|
| Stratford Agriplex | Athletes and spectators, young families, food market patrons, multi-sport tournaments, seniors, service clubs and corporate meetings |
| Stratford Lions Pool | Spring/Summer: Children, young families, seniors, tourists |
| Stratford Rotary Complex Arena Lobby | Athletes and spectators, young families, trade show attendees, hockey tournaments |
| Athletes and spectators, young families, trade show attendees, hockey tournaments | |
| William Allman Arena | Fall/Winter: Athletes and spectators, young families, trade show attendees, hockey tournaments |
| Type | Display Details |
|---|---|
| Standard Transit Buses |
11 buses with 3 digital screens on each bus All routes operate Monday through Friday, 16 hours of service a day, equaling 32 trips per route per day Advertising slides loop continuously at 10-second intervals A 10-second slide can be presented more than 20 times on a typical 30-minute route |
| "School Special" Buses | 4 buses are in operation for a peak hour in the morning and for a peak hour in the afternoon |
Commercial Ad Rates for Recreation Facility Screens
| Length | Rate | File Changes |
|---|---|---|
| 1 month | $120.00 | n/a |
| 3 months | $342.00 | maximum 1-change per month |
| 6 months | $684.00 | maximum 1-change per month |
| 9 months | $1,026.00 | maximum 1-change per month |
| 1 year | $1,368.00 | maximum 2-changes per month |
| Length | Rate | File Changes |
|---|---|---|
| 1 month | $240.00 | n/a |
| 3 months | $684.00 | maximum 1-change per month |
| 6 months | $1,368.00 | maximum 1-change per month |
| 9 months | $2,052.00 | maximum 1-change per month |
| 1 year | $2,736.00 | maximum 2-changes per month |
| Length | Rate | File Changes |
|---|---|---|
| 1 month | $360.00 | n/a |
| 3 months | $1,026.00 | maximum 1-change per month |
| 6 months | $2,052.00 | maximum 1-change per month |
| 9 months | $3,078.00 | maximum 1-change per month |
| 1 year | $4,104.00 | maximum 2-changes per month |
Commercial Ad Rates for Stratford Transit Screens
| Length | Rate | File Changes |
|---|---|---|
| 1 month | $360.00 | n/a |
| 3 months | $1,026.00 | maximum 1-change per month |
| 6 months | $2,052.00 | maximum 1-change per month |
| 9 months | $3,078.00 | maximum 1-change per month |
| 1 year | $4,104.00 | maximum 2-changes per month |
Production Information
Should you wish to design your own ad, here are the production specs:
| Ad Type | Format | Resolution | Size | Margins | Example |
|---|---|---|---|---|---|
| Third | JPGS, PNG, mp4 | 72 ppi | 8" high x 14" wide (576px high x 1008px wide) |
minimum 40 px on each of the 4 sides | View |
| Two-Thirds | JPGS, PNG, mp4 | 72 ppi |
18" high x 14" wide |
minimum 40 px on each of the 4 sides | View |
| Full Screen | JPGS, PNG, mp4 | 72 ppi |
26" high x 14" wide |
minimum 40 px on each of the 4 sides | View |
| Transit | JPGS, PNG, mp4 | 72 ppi |
15" high x 26" wide |
minimum 40 px on each of the 4 sides | Coming soon |
We recommend: 60 pt/pixel headlines, 40 pt/pixel body copy, maximum 40 words for best readability. Please leave a minimum 40px margin on each of the 4 sides.
If you have an existing ad you would like to submit, please direct all inquiries to Alanna Bowes at 519-271-0250 extension 275.
11/20/24